Donate by Shopping

You can donate to Unity of Roanoke Valley simply by going grocery shopping – how cool is that? We participate in the Kroger Community Rewards program. You can link your Kroger Loyalty Card to Unity of Roanoke Valley and they do the rest – we earn money while you shop – at no additional cost to you!

How to link your Kroger card to URV

1. Create a digital account.
A digital account is needed to participate in Kroger Community Rewards. If you already have a digital account, simply link your Kroger Shopper’s Card to your account so that all transactions apply toward the organization you choose. Create your digital account.

2. Link your Card to URV.
Selecting the organization that you wish to support is as simple as updating the Kroger Community Rewards selection on your digital account. Unity of Roanoke Valley is IQ099.

3. URV earns money!
Any transactions moving forward using the Kroger Shopper’s Card number associated with your digital account will be applied to the program, at no added cost to you.

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